TM FORMAN-sponsor of the Russian Ice Car Racing Championship in Samara
On February 10, TM FORMAN sponsored for the 3rd time the Open Cup of the Samara Region and Samara city in track racing on ice for the Russian Championship in the "N-1600" scoring group. This year, the race was moved from the Samara Hippodrome to the Samara Ring track (Kurumoch village, Samara region, 1007 km of the M5 Highway). In the future, a modern multifunctional sports and exhibition complex is planned to be built on the site of the Samara Ring race track. For the championship in the class "N-1600" of the Russian Championship, racers competed on "Kalina" and foreign cars, such as: "Ford", "Peugeot", "Opel" and others. Five best crews competed for the cup of the governor of the Samara region. The sights were bright and exciting. The audience, despite the distance, wind and other difficulties, steadfastly supported the riders from 11 to 16.00.
The "FORMAN" trademark has implemented the work of 2 sponsor platforms:
In the FORMAN cafe, the girls were treated to hot black tea with sugar. During the tea party, visitors learned about the sponsor and that you can participate in a photo shoot with a 3-meter builder.
On the site" Photo", a professional photographer photographed everyone with a 3-meter builder "FORMAN". Bright, big, interesting-it made a real sensation among children and adults! As a gift, everyone received a ready-made photo and a magnetic photo frame on the refrigerator. While waiting for the photo to be printed out, everyone was happy to fill out a mini-questionnaire and tell us what FORMAN products they used, what they liked the most. Those who planned to make repairs in the near future asked questions to "experienced" people.
300 people left the event with their photos.
The "word of mouth" effect worked and people brought their friends to the photo shoot. The words "FORMAN distributes free tea" were passed down by word of mouth.
Promoters handed out balloons on a "FORMAN" stick. The kids were thrilled !
TM FORMAN was everywhere – in conversation, in photos, on balloons, in the media!
The FORMAN trademark is repair. Repairs are always the mood to change something in your life for the better. Choosing products of the FORMAN brand, you simultaneously choose ENVIRONMENTAL FRIENDLINESS, QUALITY and PROFESSIONALISM. FORMAN brand leadership is not about slogans, it's about real actions. Just as FORMAN's building materials are based on high-strength gypsum, the company's philosophy is based on reliability and a clear understanding that REPAIRS are always a chance to change your life for the better!
Change your life with FORMAN!